Before Tiger Sugar came to be, the owners first opened San Yuan classic green bean soup. This allowed them to study the improvements and advancements of beverage goods. Having a strong market foundation strengthened the team’s mission and objective, anchored on the “natural and simple” diet feature. This helped hand-craft-beverage stalls set new standards. Tiger Sugar deems product quality and brand image very important in providing consumers the highest satisfaction.
Through the experience of the successful models of San Yuan, Tiger Sugar set a more ambitious goal. It hoped to create a new era for Taiwanese pearl milk tea so that consumers could gain a new impression of handcrafted beverage stores. From Taiwan, Tiger Sugar has grown in Singapore, Hong Kong, and now, in the Philippines.